Fundamentals of GTM and GA4

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About Course

This GTM and GA4 training offers comprehensive lessons on Google Tag Manager and Google Analytics 4. Learn to implement and manage tags, track user interactions, and analyze website performance. Ideal for marketers and analysts, the course covers setup, customization, and advanced tracking techniques to optimize your digital strategy.

What Will You Learn?

  • Understand the fundamentals of Google Tag Manager and Google Analytics 4.
  • Set up and configure GTM for advanced tracking.
  • Implement GA4 tracking and customize event tracking.
  • Interpret GA4 reports and use them for data-driven decisions.
  • Integrate GTM and GA4 with other marketing tools.

Course Content

Fundamentals of GTM and GA4

  • Fundamentals of GTM and GA4
    01:23:31
  • Fundamentals of GTM and GA4

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